So, it’s a new year and you have big ideas and big plans for your book. Are you ready? You see yourself being a published author with your book in every book store (electronic and physical) selling like hot cakes. Are you ready? You think about the interviews, the tours and signings. Are you ready? Have you prepared yourself for the next steps in your career as an author? Take a minute and think and review why you are doing this and what you truly want from this career or experience.
There are numerous publishing companies that are available to publish your book. Do you want to have a well-respected publishing company publish you? Do you want to do it yourself?
In order to make that decision, you must weigh the pros and cons. How will it affect the marketing of your book? How will it get to your audience? How much will it cost?
Do some research on each of these perspectives before you make this decision. To help you decide here is a short list of some publishing companies:
- Random House Inc.
- Square One Publishers
- Brookings Institution Press
- Dark Horse Comics
- Kaplan Publishing
- Tate Publishing
So, you have written a book and the sales are slow. You think that you have made a mistake starting this new endeavor. You have invested time and money. You thought that the sales of your books would just take off. You are ready to give up. Well, I’m here to tell you that it takes time.
If you are in this for the money, you are in it for the wrong reason! Most authors and writers are in it to tell a story, to spread the word about something wonderful or just to make others happy. Why are you writing? What are your reasons? If you don’t know the answers to those questions, start again and figure it out. This will be what motivates you to get up each day to write a book or novel that really sells.
So, you have written a book. Your excited, happy and ready to sell it on the open market. But you have forgotten one thing – MARKETING. Yes, that ugly word. It’s the word that creeps up on you and makes you fill like a failure. Marketing begins while you are writing your book, not after it has been finished. You need to put together a plan for marketing.
- Who is your audience?
- How will you get your book to your audience?
- How will you sell your book – online, book stores, etc.
These are the questions that you must answer and plan for to be successful. If you don’t, you will have a book that no one will read, no one will know about and no one will buy. In other words a wonderful paper weight.